Key Business Metrics For Health & Wellness Clinic Owners [Ep. #116]
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In this episode of The Profitable Practice Podcast, I share the key business metrics that a clinic owner should be tracking in order to make informed and growth oriented decisions in their business. These are the metrics I use in my own clinics and I teach my clinic owner coaching clients to leverage.
Let’s talk data: overall clinic growth metrics
The benefit of having a working metrics dashboard is that you will always have your finger on the pulse of how your business is operating and whether it is winning or losing. It informs your decision making, so you can decide what to do more of, and what to cut.
As an active practitioner, most of the metrics for your personal practice revolve around your patient roster and visit revenues. As a clinic owner, you have a lot more to worry about if you are going to ensure a profitable operation with staying power for all involved.
When you tune into this episode, you’ll learn the key metrics you should be tracking to stay clear on the performace of your:
- team
- inventory
- overhead
- marketing
To be profitable as a clinic owner you gotta know exactly what your bare minimum is that you need to be bringing in. Make sure that the people you bring into your practice are aware of that as well, because sometimes, if they KNEW how much it actually cost to run your business they are less likely to feel you are taking too much from them and MORE likely to work harder to reach their patient visit goals.
— Andrea Maxim, ND & Business Coach
In This Episode:
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[3:37] 6 KPIs you should be tracking for each associate and how to use them to grow your clinic the smart way
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[7:45] KPIs for your supplement dispensary
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[9:43] On Using Basic Fixed Overhead Expenses per month to inform decisions
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[11:05] Marketing metrics to track to ensure your campaigns are profitable
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[16:42] On hiring help to track the data, smart decisions not emotional decisions.
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[17:51] Recap of Clinic Owner Metrics
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[20:10] What to expect in terms of turnaround on social media
After You’ve Listened To The Episode, I Would Love To Hear Your Thoughts:
- What overall clinic metrics do you track?
- Do you have a different ones than I have shared that work for you?
One of the best parts of any episode is getting to discuss the topic with you. Everyone gets to learn so much from sharing. So let me know your thoughts wherever you get social on the net, IG, FB, in the comments below – wherever!
Thank you for listening and learning with me on the podcast again this week. Your commitment to learning the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to build something great, so let’s get to work.
PS. Wondering where to sign up for that free 30 Min Practice Strategy Call with me? Here is the link to my calendar – just sign yourself up!
